Freelance Ecommerce Copywriter
Location: Detroit, MI (Remote)
We’re looking for a Freelance Ecommerce Copywriter who knows how to turn products into must-haves. You’ll be responsible for writing high-converting product pages and descriptions, supporting SEO initiatives, and contributing to social media copy that aligns with our brand voice.
This is a great role for someone who understands both persuasive copywriting and SEO fundamentals, and who can work independently in a fast-moving ecommerce environment.
Responsibilities
Write compelling product descriptions and product page copy that converts
Optimize copy for SEO (keywords, metadata, on-page best practices)
Collaborate on messaging for collections, landing pages, and promotions
Support social media copy (captions, short-form content, campaigns)
Maintain consistent brand voice across all written content
Edit and refresh existing ecommerce content to improve performance
Requirements
Proven experience as an ecommerce copywriter (product pages required)
Strong understanding of SEO copywriting best practices
Ability to write both persuasive and informative content
Experience writing for social media platforms
Excellent grammar, editing, and attention to detail
Comfortable working remotely and managing deadlines independently
Nice to Have
Experience with ecommerce platforms (Shopify, Amazon, marketplaces, etc.)
Familiarity with conversion rate optimization (CRO) principles
Experience working with lifestyle, consumer, or DTC brands